Rob Malowney of Aarrow Advertising talks about the business of sign-spinning. Photo: Sam Hodgson Saturday, Feb. 16, 2008 | Launched by some friends in Ocean Beach in 2002, Aarrow Advertising — a company specializing in spinning signs and hiring the spinners who spin them — has exploded into markets around the country.Details
The sign spinning craze has now spread to East Asia as AArrow Advertising was featured in Korea’s increasingly popular print magazine: Pop Sign. Pop Sign follows celebrity and fashion trends as well as media and advertising campaigns.
We decided to found AArrow Advertising in 2002 in order to give birth to the sport of sign spinning. Growing up in Ocean Beach in San Diego, CA extreme sports and outdoor activities were a big part of the culture and so we started to name our tricks and compete with each other to see…Details