Noun: Human Directional | Plural Noun: Human Directionals
A sign holder is a non-professional person that advertises businesses by simply holding the sign for passing traffic to read.
A Human Directional is the outdated industry term for a sign holder. Many Human Directionals have since evolved into professional sign spinners. Human Directional’s are still available through AArrow’s Sister company, sign-rockers.com
Human Directionals What are these “spinners” holding advertising signs at local intersections listening to?
AArrow Sign Spinners Industry Spotlight – The Home Builder Industry The roots of AArrow Sign Spinners can be traced back to the home builder industry. Home builders were tired of wasting money on staffing agencies and boring human directional services to help point prospective buyers to their locations. In the end, they would only be […]
RIVERSIDE, Calif. ON a scorching fall day, as Santa Ana winds thrashed the palm trees around the parking lot, Nick Victorio inspected his group of teenage recruits. His mission was to set down the rules for wrangling a real estate sign. The arrow-shaped signs, at 2 by 6 feet, were wider than most of the […]
Kendric Washington was star-struck. The 19-year-old hid behind plastic sunglasses, scoping out where the competition would take place, along a pedestrian mall in downtown Las Vegas called the Fremont Street Experience. It wasn’t the Strip, but it is known as the second-most-famous street in Sin City, set amid older casinos, musty bars and tattoo parlors. […]