The AArrow Sign Spinners just wrapped up one of the most unique guerrilla marketing activations we’ve ever taken on — promoting a Sahara Beige 1986 Porsche 911 Carrera Coupe through BuyDianesCar.com, listed exclusively on the auto-auction platform Bring a Trailer.
This project marked a first-of-its-kind collaboration for AArrow: using the power of live, high-energy sign spinning to drive traffic, engagement, and qualified bidders to an online car auction.
A Guerrilla Campaign Like No Other
To generate buzz for the auction, our Las Vegas team hit the streets wearing branded QR codes, handing out flyers, and spinning signs pointing directly to BuyDianesCar.com.
With thousands of impressions created in real time, Sign Spinners delivered the kind of street-level visibility that digital ads alone can’t match.
Our spinners engaged locals, tourists, and car enthusiasts throughout Las Vegas — turning heads, sparking conversations, and channeling real-world attention straight into the online bidding war.
Mission Accomplished: The Porsche Has Sold
Thanks to the combined push from AArrow’s guerrilla activation and the strong Bring a Trailer listing, Diane’s car officially sold on November 23rd.
This campaign shows how effective Sign Spinning can be when paired with creative marketing, unique brands, and high-value items. Whether it’s real estate, automotive, grand openings, or special events, AArrow continues to redefine what outdoor advertising can do.
Ready for the Next Big Creative Campaign?
If you want to bring your brand (or your car!) to life with high-impact street-level marketing, AArrow Sign Spinners are ready to help.
